ADHD (Attention-Deficit/Hyperactivity Disorder) is a common neurodevelopmental condition that affects a person's thinking, focus, and behavior. It is a disorder characterized by persistent patterns of inattention and/or hyperactivity-impulsivity that interferes with functioning and development. The condition typically manifests during childhood, usually becoming apparent between ages 3-12, though symptoms often persist into adolescence and adulthood. This period is particularly challenging because it affects crucial stages of learning and social development.
Patients are the experts in their condition and advocacy groups provide a platform for patient voices. Working directly with these communities is the key to pushing research forward in an inclusive way.
Understanding ADHD is important in today’s world, where more demands for our attention exist than ever before. ADHD, or Attention Deficit Hyperactivity Disorder, is more than just a label; it’s a complex neurodevelopmental condition that significantly impacts many individuals’ lives. By raising awareness about ADHD, we can foster empathy, reduce stigma, and provide better support for those affected.
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We’ve committed to having 500,000 conversations in the next three years, to equip ourselves and our Pharma partners with the insights needed to increase predictability.
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The ever-growing investment in advocacy doesn’t appear to be slowing down, and research is certainly seeing the benefits. Which at the end of the day, means better patient care and more options for patients.
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We’re ready to keep forming links between our Advocacy friends and Pharma partners, so these fruitful relationships continue to evolve beyond the study-to-study view.
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